Account Management

My MindLab Experience: Leveling Up Digital Strategy and Leadership

As a seasoned communicator and digital storyteller, I joined MindLab to enhance my knowledge in digital marketing strategy, leadership in the age of AI, and content innovation. Through expert-led workshops, real-world case studies, and practical frameworks, I gained valuable insights on how to make brand stories more effective, measurable, and relevant.

My favorite modules included Brand Purpose in the Digital Age, Content Marketing for Growth, and Building Influence with Strategic Communication for MAXICARE—all of which directly aligned with his goals as a vlogger and strategist.

With MindLab’s support, I now apply these frameworks not just to client campaigns, but also to his personal brand Tito D Vlogs, where he talks about Filipino nostalgia, culture, and community-building through meaningful content.

Influencer Short Videos

Strengthening Influencer Marketing with Strategy and Authenticity

As a content creator and communications professional, I’ve always believed in the power of authentic storytelling. Through Tito D Vlogs, I share moments about Filipino nostalgia, travel, culture, and everyday reflections. But as I started working more closely with brands, I realized I needed a more strategic approach to influencer marketing.

MindLab gave me more than just tools—it gave me clarity. I learned how to align with the right brands, communicate my value as a creator, and build long-term collaborations that go beyond one-off posts. Their Influencer Marketing and Digital Strategy modules taught me how to pitch effectively, integrate data into my content planning, and deliver value to both my audience and the brands I work with.

What stood out for me was how I emphasized authenticity. I was reminded that being an influencer isn’t just about reach—it’s about trust. That insight made me rethink how I create sponsored content: making sure it stays true to my voice, while also delivering on campaign goals.

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